Marketing and Sales
Control
Marketing and Sales Control guarantees
that company objectives are achieved with efficiency and
effectiveness. The interdependence between strategic and operational
goals becomes evident when addressing the measurements within the
marketing mix:
- 3hm provides characteristic
numbering systems for the individual customer (marketing and sales).
- 3hm provides measurements for
successful marketing and sales activities.
- 3hm provides optimisation of
individual activities, as well as concrete planning measures.
- 3hm provides optimisation of
reports for marketing and sales departments.